icons
ICONS is a series of articles that explores various iconic identities, ideas, and moments that have influenced fashion.

CK one
The iconic fragrance by Calvin Klein, with fresh citrus notes. Learn how marketing was used to turn it into a cash cow worth millions of dollars.
19. August 2025

Martin Margiela
The visionary leaves behind a legendary legacy to fashion culture. Learn about the mysterious man behind the fashion house Maison Margiela.
5. August 2025

The little black dress
Simplicity and sophistication combined in one black dress. Learn about Coco Chanel’s iconic design, which still holds cultural relevance 100 years after its creation.
5. August 2025

Seventh on sale
High-end products at low-end prices. Read about Seventh on Sale and why the fashion elite gathered to sell out in New York.
5. August 2025

Heroin Chic
From an innocent photoshoot to a global unhealthy trend among youth. Learn about the “heroin chic” trend and how it influenced fashion.
30. July 2025
